Software engineering and applied AI
Custom software and AI for operations that scale
Support agents, web applications and automation built around your process, connected by a data layer that lets the system learn on its own.
What governs every system we ship.
Systems, not services
We build infrastructure that runs on its own. When we step back, the system keeps working, with nobody copying data from one place to another.
Feedback loop
Every real outcome flows back into the system. It learns from what worked, adjusts itself, and gets sharper with every week in production.
Zero manual grind
Anything repetitive becomes an automated flow or an AI agent. Your team focuses on strategy and closing, and no operation stalls waiting on a person.
Metrics that pay
Likes and impressions do not pay the bills. Every system is instrumented to measure what moves the business: qualified leads, acquisition cost and revenue per channel.
What governs every system we ship.
Systems, not services
We build infrastructure that runs on its own. When we step back, the system keeps working, with nobody copying data from one place to another.
Feedback loop
Every real outcome flows back into the system. It learns from what worked, adjusts itself, and gets sharper with every week in production.
Zero manual grind
Anything repetitive becomes an automated flow or an AI agent. Your team focuses on strategy and closing, and no operation stalls waiting on a person.
Metrics that pay
Likes and impressions do not pay the bills. Every system is instrumented to measure what moves the business: qualified leads, acquisition cost and revenue per channel.
The journey of a data point, in four layers.
Every Wiz system is built on this stack. From the first click to the AI agent that handles the conversation and decides, all connected in one continuous data flow.
Server-side tracking and a data layer you can trust.
Webhooks, APIs and routing between systems.
Web applications, databases, deployment and monitoring.
Agents that handle conversations, classify and decide in production.
Data and Tracking
Server-side tracking and a data layer you can trust.
Automation and Integrations
Webhooks, APIs and routing between systems.
Product and Infrastructure
Web applications, databases, deployment and monitoring.
Artificial Intelligence
Agents that handle conversations, classify and decide in production.
Diagnosis
Most operations lose money in invisible places: contacts left unanswered, manual support that cannot scale, conversion events that never arrive, and tools that do not talk to each other. The diagnosis maps that loss before a single line of code is written.
detected
In-depth session with the decision maker to understand the operation, the offer and the sales process.
Access to the ad platforms and the CRM to trace where events get lost and how contacts are handled.
Formal document with the bottlenecks found, the estimated impact and the recommended architecture plan.
Architecture
From capturing the first click to the agent that handles the conversation and decides, the architecture connects four layers in a continuous flow. By processing every event on our own server before sending it to the platforms, it avoids blockers and guarantees complete data to feed the system.
Implementation
The architecture goes live through an automated pipeline, with tests and continuous deployment, guaranteeing validation and stability from the very first commit.
Operation & Iteration
Once built, the system runs autonomously: it handles conversations, learns from every outcome and adjusts the operation, removing spreadsheets and manual intervention.
How we build
The components of the system
Each piece is a module of the system that runs your business. Together they form a single operation, not a list of disconnected services.
AI agents for customer service
Conversational support that greets the contact, understands the case, applies the screening rules you define, and hands your team only what is genuinely ready to move forward.
- Structured screening
- Audio, image and documents
- Conversation memory
- Handoff to a human
Custom software
Web applications, dashboards and platforms built from the database to the deploy. When no off-the-shelf tool fits, the system is built around your process instead.
- Web app and platform
- Login area and permissions
- Database
- Deployment and monitoring
Automation and Integrations
Flows that connect your channels and tools, remove repetitive work, and make sure no contact gets lost along the way.
Paid Traffic and Acquisition
Meta Ads and Google Ads campaigns with advanced tracking, so decisions come from real data instead of dashboard guesswork.
CRM and Sales Process
CRM rollout and sales process design to organise contacts, guarantee follow-up and bring visibility to the pipeline.
Local Presence and Reputation
Google Business Profile optimisation and review management so your company shows up first for people nearby.
Bulk Messaging
WhatsApp and email campaigns at scale through official APIs, with segmentation and delivery metrics.
The components of the system
Each piece is a module of the system that runs your business. Together they form a single operation, not a list of disconnected services.
AI agents for customer service
Conversational support that greets the contact, understands the case, applies the screening rules you define, and hands your team only what is genuinely ready to move forward.
- Structured screening
- Audio, image and documents
- Conversation memory
- Handoff to a human
Custom software
Web applications, dashboards and platforms built from the database to the deploy. When no off-the-shelf tool fits, the system is built around your process instead.
- Web app and platform
- Login area and permissions
- Database
- Deployment and monitoring
Automation and Integrations
Flows that connect your channels and tools, remove repetitive work, and make sure no contact gets lost along the way.
Paid Traffic and Acquisition
Meta Ads and Google Ads campaigns with advanced tracking, so decisions come from real data instead of dashboard guesswork.
CRM and Sales Process
CRM rollout and sales process design to organise contacts, guarantee follow-up and bring visibility to the pipeline.
Local Presence and Reputation
Google Business Profile optimisation and review management so your company shows up first for people nearby.
Bulk Messaging
WhatsApp and email campaigns at scale through official APIs, with segmentation and delivery metrics.
Frequently asked questions
Select a question to see the answer in the terminal.
Is Wiz a marketing agency or a software company?
Wiz is an engineering shop. What we deliver is software: AI support agents, web applications, integrations and process automation. Customer acquisition is one of the layers we know how to build and operate, not the limit of what we do. A good share of our projects never touch paid media at all: they are internal systems, platforms and automated customer service.
How does an AI support agent work in practice?
The agent picks up the conversation on the channel your customer already uses, usually WhatsApp, and runs it through the steps you define. It understands text, audio, images and documents, remembers context throughout the conversation, and applies your qualification criteria. When a case clears the bar, the agent hands it to your team with the history organised. When it does not, the agent keeps following up on its own. Every completed conversation returns to the system as data, which sharpens both the screening and the media.
How does working with Wiz actually work?
Wiz works with operations as a continuous partner: the system is built, operated and refined over time until it becomes the engine of the business. One-off projects such as a specific application, a support agent or an automation are also possible when that makes sense. The difference shows in the outcome: systems that are operated continuously scale, systems that are delivered and abandoned tend to decay.
What stage of business does Wiz serve?
Wiz works with businesses from the early stage all the way to established operations. What changes is the scope: for those starting out, the focus is usually getting the first operation working properly, from customer contact through to recorded data. For mature operations, the focus is automating what is still manual, closing the data loop and scaling without growing headcount at the same rate. The starting point comes out of the diagnosis, with no fixed assumption.
Why build with Wiz instead of hiring in-house?
A system like this needs someone who moves between software engineering, applied AI, data and operations. Building that internally means hiring more than one senior profile and waiting months for the team to click. Wiz delivers that structure as a service: the system is built by people who know each layer and operated by people who know what to adjust when a metric moves. For most operations, this model costs less and lands faster.
What kind of return should I expect?
It depends on the operation, but the pattern is this: in the first weeks the system goes live and manual work starts leaving your team's plate. As real outcomes flow back into the system, screening gets more accurate and the cost per qualified lead tends to fall over time. Wiz does not promise a specific number, but builds the system that creates the conditions for results to show up and hold.
How does the relationship with Wiz start?
With the initial diagnosis: a 60 minute conversation where we map your current operation, identify the main bottlenecks and present an architecture proposal. Afterwards you receive a formal document covering what was discussed, within 2 business days. From there, if it makes sense for both sides, the project gets structured.
Stop operating in the dark
Start operating with a system
An honest read of your current operation and what would actually be worth building.
Book a conversationReply within 24h of confirmation
Stop operating in the dark
Start operating with a system
A 60 minute conversation. An honest read of your current operation and what would actually be worth building.
Book a conversationReply within 24h of confirmation